For the Mitch Rapp #24 Title Reveal, we offered fans an opportunity to have early ACCESS to the title.
We asked 3 very-easy questions:
What book did Vince sell out of the trunk of his car?
What book was made into a movie?
What was Don Bentley’s first book in the Mitch Rapp series?
If fans took the first word of every answer, put dashes between the words and added .com to the end, they would be the first to have ACCESS to the title of Mitch Rapp #24. In the end. the URL looked like this: term-american-capture.com.
Now, we did not lie. We did reveal the title to fans, in a way that they might not even know it.
Fans were directed to a page (see above image). Granted, we made it so there would be some uncertainty.
Not all fans were happy, including Ambassador Jerry who had this month’s post of the month. “This isn't the slightest bit funny at all!”
